Driving Responsible Seafood Practices Across the Supply Chain

Bluer Seas employs a comprehensive supply chain approach to foster relationships along the seafood supply chain, thereby reinforcing commitments to the Responsible Seafood Sourcing (RSS) Standard. This standard is designed to promote local fisheries development, strengthen national markets for responsibly sourced seafood, and acknowledge non-certified fisheries for their improvement efforts.

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Developing
seafood value
chain

There are a lot of fishing communities that are sourcing responsibly, but may need help accessing more market linkages. We empower them towards supply chain equity through:

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15 Communities
involved

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Who they are
What they fish
Where they are
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Bogtong Fish Processors Association
(BFPA)

Location

Commodity

Story

Bogtong, Busuanga, Palawan (view on map)

Fresh-Chilled Fish

The Bogtong Fish Processors Association (BFPA) have improved post-harvest processing of seafood and has benefited from direct linkages to premium markets in the local tourism industry and to Metro Manila. The local government and the environmental champion communities are strongly committed to combat illegal fishing and reforest their mangroves. Busuanga is home to the Concepcion-Sagrada-Bogtong (CSB) Marine Reserve, a 616-hectare area of mangroves, seagrasses, and corals.

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Testimonials from community members
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– Fredel Mued. Vice Chairman, Nurunutan Yang Tagbanua Tung Calawit May Quezon

“Following RSS guidelines has helped our community protect natural resources and improve income, as higher prices for compliant octopus products reduce the need for overfishing.”

Meet our environmental champions.
Watch these videos to learn more.
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–  Armelyn Manonggol 
Member, Bogtong Fish Processor Association

“This project has been a great help to us. We hope it will continue to prosper so we can keep on working here.”

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Private sector
engagement

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Working with Seafood Companies

The path toward seafood sustainability is paved by the collaborations we make. By working hand-in-hand with companies that share the same advocacy with us, we:

  • It enables seafood businesses to take part in reducing the impacts of fishing and fish farming by sourcing responsibly.
  • It allows suppliers, processors, and end-buyers to contribute to improving the health of the oceans and the livelihoods of local fishing communities.
  • By working with all seafood supply chain actors, we aim to shift the demand towards responsibly sourced and sustainable seafood, creating incentives for fishing practices to improve over time.
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Fish for Every Filipino: Fishta champions accessible, responsibly sourced seafood

Two years into pioneering RSS assessments, Fishta has launched its product line featuring 100% traceable and locally sourced seafood. Their target is for at least 20% of their wild-caught seafood to come from direct, sustainable sources.

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Our Shared Responsibility: Robinsons brings locally caught, responsibly sourced seafood to consumers

Robinsons bridges the gap between responsible business practices and consumer accessibility, bringing locally caught, sustainably sourced seafood to its more than 2,300 stores nationwide.

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Staying true to Serve 360: Marriott Embraces Responsible Seafood Sourcing

Marriott Hotel and Newport World Resorts have set a goal to advance Responsible Seafood Sourcing (RSS) in the Philippines by providing separate bidding process to responsibly produced products and benchmarking against the RSS Standard.

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of fish under the RSS Program
Valued at PHP 15.7M
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Conservation Investments
Leveraged in the last 2.5 years
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Alliances with other
stakeholders

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Fostering
Partnerships

We also foster strong partnerships with various civil society organizations, government agencies, and technology providers that help protect our oceans, achieve food security, and empower local fishing communities.

CSOs
SFP
USAID Fish Right
USAID INSPIRE
Government Agencies
DA-BFAR
DTI
FMAs
LGUs
Technology Providers
FAME
Arkos
Palamigan
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